One of the most defiant and exciting musical genres of all time is celebrating its 50th birthday.
With ‘HIP-HOP 50: The Augmented Experience’, AB & Proximus take you on a virtual trip through the most iconic moments in AB’s hip-hop history. For example, did you know that Gil Scott Heron, Jay-Z, and Lil’ Kim have all graced our stage?
Are you a hip-hop fan and interested in an immersive, interactive journey through half a century of hip-hop in the centre of Brussels? We’ve got you covered.
The only thing you need to take part in this augmented reality is your smartphone.
How does it work?
- Stand in front of AB's facade, on the other side of Boulevard Anspach. Are you ready? Good. Then you can launch the experience.
- Point your camera towards AB’s facade. As you scroll along a visual timeline, you will see memories of past hip-hop shows come to life.
- A surprise awaits you at the end of the experience. Take part in the competition and you could win a year of free AB concerts, thanks to Proximus! We’ll select a winner each month.