The time has come, AB has a TikTok account. But what on earth will you see on it?
The platform allows you to take a good look behind the scenes at AB and also let artists themselves be creative with videos. Have you ever wondered what the backstage of AB looks like? What happed there over the past week? Who is currently working there, who rehearsed or recorded music there? Now you can also see AB from the other side, the side where the artists hang out and rehearse.
The first post on our brand new account took a look back at Black History Month in AB. You can see the performers shine on stage as well as people working behind the scenes that usually aren’t visible, the featured photographer and Face of AB Rami Hara.
The young artists of JES were certainly keen to appear on AB’s TikTok page. Together they came up with the best way to show how eager they were to take of the AB and develop their talents in the available spaces, as artists in residence.
Text: Lara Decrae